In 2019, the Brazilian Timber Forest company, was recognised as the retailer of the year.
Every year, Ponsse rewards the most merited companies from among the Group’s 32 Ponsse retailers. Timber Forest, the Ponsse retailer of 2019, has been Ponsse’s retailer since 2015. It operates in Southern Brazil, in the regions of Parana, Santa Catarina and Rio Grande do Sul. The company has very quickly achieved the leading market position in its sales region, and the sale of Ponsse products has developed significantly from the previous year. The jury stated that the well-run company is disciplined in its development activities, aiming to work for the best of its customers in all situations. The company also possesses excellent training and marketing expertise which helps to make the cut-to-length method more widely known in Brazil.
Timber Forest Equipamentos, part of Rodoparana Group, is a family-owned company, which currently employs 360 people. The company sells, maintains and installs harvesting technology and, since its establishment in 2001, has been a significant driver in the spread of mechanical harvesting in Southern Brazil. Cooperation with Ponsse started in 2015 when Timber Forest was looking for a new partner as a supplier of CTL technology. Ponsse’s subsidiary Ponsse Latin America Ltda had operated in Brazil since 2005 and was aiming to increase its market share.
Southern Brazil is home to large eucalypt plantations, from which wood is harvested for pulp and paper production. In addition to eucalypts, pine trees are grown in the region to meet the needs of the sawmill industry. Customers range from corporations that own dozens of machines and harvest more than 400,000 tons per month to small forest owners with a single machine chain. Both need services that support their operations, from machine selections to training and customised maintenance services. Source