Husqvarna creates a new function to respond to digital transformation

This has also brought about changes in the management of the Husqvarna Group

To manage the Husqvarna Group’s rapid digital transformation, a new function within the Group Management will be created. The new function will be called Group Digital, Operations and Technology Development. The new function will support the Group’s divisions in the digital transformation and safeguard synergies between them.

The new function will be headed by Pavel Hajman, the current President of the Husqvarna Division, and consists of the current Group strategic functions Technology Office, Group Operations, Group Information Services (GIS) and the Program Office for Efficiency programs.

Husqvarna indicate that the brand driven divisional organization for their forest and garden operations introduced in 2015 was successful and is delivering according to plan. However, they state that the digital transformation brings new prospects to develop their products. Improved service offering, opportunities for new sales and service channels all provide an opportunity to run their supply chain more efficiently.

In addition to these changes, the following changes are applicable to the Husqvarna Group Management:

  • Sascha Menges, currently President of Gardena Division will become President of the Husqvarna Division
  • Pär Åström, currently Senior Vice President Group Business Development, will take on the position as President Gardena Division
  • Per Ericson, currently Senior Vice President of People & Organization, will also assume leadership of Group Business Development
  • Hillevi Agranius Group CIO, Chief Information Officer will be included in Group Management
  • Mona Abbasi new SVP Group Communications, Brand and Marketing

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